
With the possible exceptions of the Mr. Softee theme and crotchal fungus, there is no surer sign that summer has begun in earnest than the start of the Tour de France. And there is no surer sign that the cycling media wants to entice laypeople with their Tour de France coverage than when they start rolling out the "crash porn." For the non-cycling sports fan, the idea of following the multiple competitions of which the Tour is comprised over a period of weeks has about as much appeal as actuarial science, so the thinking with "crash porn" is that they'll at least consider tuning in to see one...